More Than a Vote, a collective of athletes headlined by LeBron James that is fighting to combat voter suppression, will announce a multimillion-dollar initiative to increase the number of poll workers in Black electoral districts ahead of November’s general election.
The project, a collaboration with the NAACP Legal Defense Fund, aims to recruit young people to serve at polling locations in Black communities in swing states, including Georgia, Michigan, Wisconsin, Florida and Ohio. The effort will involve poll worker recruitment, a paid advertising campaign and a corporate partnership program that will encourage employees to volunteer as poll workers.
Election officials throughout the country have reported a shortage of poll workers to staff in-person voting sites amid the coronavirus pandemic, which has upended every facet of American life — including the electoral process.