“In Data We Trust”

Tom Edsall:

The announcement on May 1 by the Republican National Committee that it had awarded of a multi-million dollar contract for data management and collection services to Liberty Works, a firm run by Richard Boyce, an associate of Karl Rove, has driven a new wedge between establishment and conservative forces battling for control of the party.

The extensive involvement of Rove, not only with Liberty Works, but with all aspects of Republican efforts to build a technologically advanced, integrated voter list has provoked new charges that Rove is acquiring unprecedented control over the Republican electioneering machine: over the aggregation of tactically valuable data and of sharing it; over fundraising; over candidate selection; over voter mobilization; and finally over issue prioritization.


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